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Agnona Pop-up Store, Berlin

The textile company founded in 1953 by Francesco Ilorini Mo, enabled many well-known brands to create the finest Prêt-à-porter dreams for many years.
 Since the 1970's, their knowledge of textile manufacturing and couture techniques has served to inspire their own fashion collections.
Agnona stands for exclusive, timelessly elegant fashion – pure, calm, and always with the highest standards for material and texture.
Entirely in line with this philosophy, the lighting in the Agnona Pop-up Store on Kurfürstendamm, in Berlin, doesn't try to be the center of attention.
 The »op8« uplights from mawa, with their clean form and white powder-coating, integrate themselves nearly invisibly into the interior. 
Situated above the wall paneling, the glare-free light is directed to the ceiling and thrown deep into the room interior. 
The simple reflected light brightens the room, underscoring its classic grandeur with stucco ceiling and highly-polished herring-bone parquet, creating the ideal environment for fashion by making a big splash with a light touch.

Scope of work

  • 4 × se-11, dimmable with a 1-10V rotary potentiometer on the housing, 3000K, RAL9016 white matt
  • 7 × op8 phase control and section dimmable, 3000K, RAL9016 white matt
  • 2 × op7 phase control and section dimmable, 3000K, RAL9016 white matt
  • Eutrac, 3-phase surface-mounted track, white matt

Builder

  • AGNONA SRL

Design

  • abcarius + burns architecture design

Light Planning

  • mawa

Photography

  • mawa
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